148. The Critical Difference Between Messaging and Copywriting

May 02, 2023

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Episode Summary

Lots of people in the online space talk about writing copy. Making your words jazzier, snappier, more succinct. But all the copywriting techniques in the world can't save bad messaging. Join me today for a deep dive into both, the biggest mistakes people make in their marketing around it, and exactly how to fix it.

To apply to Words are Wands, head to www.kathrynmorrisoncoaching.com/messaging



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